Company News, New Products

Wet n Wild Embraces Alternative Looks

Rolls out new gothic makeup line and continues #BreakingBeauty campaign.

For over 35 years, Wet n Wild has provided a way for women around the world to feel bold and empowered through beauty. In fact, for its #BreakingBeauty campaign, the company has enlisted unique faces like transgender Dutch model Valentijn De-Hingh, plus-size model and Olympic weightlifter Brianna Marquez, and albino model/actress Diandra Forrest making her the first person with albinism to front a major beauty campaign. The cosmetics brand is promoting #BreakingBeauty for International Women’s D...

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